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Exito De Joco Group
In this Group: Margarita, Beatriz, Rufina, Miriam, Maria Luisa*, Estanislao, Guadalupe, Luisa, Araceli, Jennifer Adriana*
* not pictured
This group is called “Éxito de Joco” (Success of Joco) because the members of the group seek daily success in their businesses. Every day they are looking for an opportunity to have more sales and to grow. They are located in the state of Mexico. The group is comprised of ten members.

Rufina R. is a member of the group. She is 50 years old, and she has an elementary school education. She is a housewife. She has five children, one girl and four boys. She has been selling shoes by catalog for seven years. She is requesting a loan to buy shoes that are ordered. First she has to pay for the product, and then she can make her sales and get payments.

Her customers are people from her neighborhood and the outskirts of Jocotitlan. Each one prefers to buy their products from her because of the quality of the shoes and the kind service she provides. Her charisma is one of her strengths, and her customers recommend her. This helps increase her market, and it helps her business to continue growing.
View original language description ↓
Este grupo se llama EXITO DE JOCO porque las integrantes del grupo buscan el éxito cotidiano en su negocio dia con dia, buscando una oportunidad de tener más ventas y crecer. Están ubicadas en el Estado de México. El grupo está conformado por 10 integrantes. Rufina R. es integrante del grupo. Tiene 50 años, estudió la primaria, es ama de casa y tiene 5 hijos; 1 es mujer y 4 hombres. Ella se dedica a la venta de zapatos por catálogo que inició hace 7 años. Solicita el prestamo para comprar zapatos que le encargan puesto que sus ventas son en pagos y tiene que invertir primero para adquirir el producto. Sus clientes son personas del mismo barrio y aledaños a Jocotitlan, cada una prefiere comprar los productos con ella , por la calidad de los zapatos y la atención amable de la señora. Su carisma es una de sus fortalezas por lo que sus clientes la recomiendan, eso la ayuda a incrementar su mercado para que siga creciendo.

Additional Information

About CrediComun

This loan is administered by CrediComun, a Kiva Field Partner since February 2010. CrediComun is dedicated to providing loans to groups of women in rural areas in Mexico, and is beginning to lend to individuals as well. One of its newest branch offices is in Ciudad Neza, a poor suburb on the outskirts of Mexico City. CrediComun has grown rapidly since its inception in 2005, with 37 branch offices and over 350 employees, and was ranked the 12th best microfinance institution in Latin America in 2010 according to the Microfinance Information Exchange (MIX).

For more information on CrediComun, please visit its partner page. If you would like to support CrediComun and its borrowers, please visit its lending team.

This is a Group Loan

In a group loan, each member of the group receives an individual loan but is part of a larger group of individuals. The group is there to provide support to the members and to provide a system of peer pressure, but groups may or may not be formally bound by a group guarantee. In cases where there is a group guarantee, members of the group are responsible for paying back the loans of their fellow group members in the case of delinquency or default.

Kiva's Field Partners typically feature one borrower from a group. The loan description, sector, and other attributes for a group loan profile are determined by the featured borrower's loan. The other members of the group are not required to use their loans for the same purpose.

About Mexico

  • $15,600
    Average annual income
  • 41
    View loans »
    Mexico Loans Fundraising
  • $22,524,600
    Funds lent in using Kiva
  • 12.2
    Mexico Pesos (MXN) = $1 USD

Success!! The loan was 100% repaid

A portion of Exito De Joco Group's $2,875 loan helped a member to invest in her business.
100% repaid
Repayment Term
5 months (Additional Information)
Repayment Schedule
Jan 5, 2011
Feb 1, 2011
Currency Exchange Loss:
May 15, 2011