A loan of $2,775 helped a member purchase more catalogs, sandals, tennis shoes, boots, men's and women's shoes to have a greater variety of products.


Las Vigueñas Group's story

This group goes by the name "Las Vigueñas." It is located in the community of Las Vigas, in the San Marcos Guerrero municipality. The members decided to give their group this name in honor of the name of their community, because they are very proud to be from this place. The history is near and dear to Armida I. B., who is part of this group. She is 47 years old, married to Julián Gazga. They have three sons: Ezequiel, 19, Antonio, 17, and José Luis, 15. All three are studying, two at prep school, and the youngest is in the third year of high school. Armida sells shoes by catalog, which she has been doing for more than 8 years. She says that she decided to start this business because she wanted to find a way to help her husband with household expenses and her children's education costs. Also she says in her town there isn't anybody who sells this sort of product. Besides, as she was preparing to start this business, she found that in addition to the (economic) benefit, she enjoyed it. The loan she is requesting will be used to purchase more catalogs and merchandise, such as tennis shoes, sandals, women's shoes, men's shoes, and boots, so that she will have more product variety. With the revenue from her business, she is benefiting pretty well because she is able to help her children succeed, and she is greatly improving her quality of life. Also, she is able to support her husband 100% in paying the household bills, and support her children in their studies so they can have a better future. She commented that with her business, she is also helping many people in her community, since her business is the only one that sells that product there, and she sells her product to people through a payment system, since they are not able to buy outright with cash. Plus, they don't have to go all the way to the city, which would mean traveling and spending time. Arminda's goal is to give a quality education to her children so they can study for a career and have a great job, so that they will have a better future. Also, she wants to make her business grow much more, and she is thinking of building a shoe store so she will have better revenue. She says that all her fellow group members are responsible people who make their payments and like to work so that they will advance and succeed over any difficulty. Up until now, nobody has failed to make his payment because everybody has known each other for some time and they pay up because they don't want to defraud anybody who has put trust in them. Armida gives thanks on behalf of herself and her family to FRAC and Kiva because thanks to them she was able to change her life and her children's lives, so no they can have a better education and quality of life. The members of Las Vigueñas and the businesses that they have are as follows: Olga G. Z. - Cosmetics sales Armida I. B. - Sale of shoes by catalog Maria Blanca G. L.- Perfume sales Cristina S. L. - Beverage sales América C. P. - Shoe sales Baltasar

In this group: Olga , Armida , Maria Blanca , Cristina , América , Baltasar , Vicente, Rosa , Iván , Maria Orfa , Beatriz Adriana
*not pictured

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Translated from Spanish by Kiva volunteer Olivia Shirley


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