A loan of $4,650 helped a member supplies.

Las Populares Group's story

This development group is called “Las Populares” (the popular ones). They decided on this name because at the time there was a soap opera that featured a group of young women known as “Las Populares.” It’s also because [its members] are very well known in their neighborhood. Development groups consist of more than ten people. The group has a bank account and its members are required to meet every one or two weeks to make their payments. The group is run by a representative and by a committee. This group has 14 members and is located in the Lázaro Cárdenas community of the City of Jungapeo, Michoacan.

The group’s representative is named Rosa María López M.. Rosa is 40 years old, and has been married to Francisco for 24 years. He works as a mason and they have five children; Erika, age 22; Cristian age 20; Pablo age 16; Dulce María, age 8; and Francisco, age 6. Pablo helps with the household expenses and the youngest two attend elementary school.

Rosa requested this loan so that she could invest into her sewing shop; things such as thread, fabrics, yarn, fabric paint, colored pencils, fasteners, etc. She makes bags, embroideries and cross point on cloth napkins, pillows, and ponchos. She then decorates them with colors and designs.

Rosa sells her crafts to her acquaintances and has been running her business for five months. She tells us that she enjoys her work. Her customers say that she is a hard working and enterprising woman with a desire to come out ahead. Her goals are to help her children get ahead and that they continue with their educations. She also tells us that she would like to have a steady business so that she can use her income to buy school supplies and uniforms for her children for the upcoming school year. She also wants to be able to buy medications that her mother in law needs.

Isabel Ángeles Hernández is also a part of the “Las Populares” group. She is 23 years old and completed two years of junior high school as well as having studied to work as a beautician. She’s been married to Yovani for eight years and they have two children named Miguel, age 8, and Jasón, age 6. She sells shoes and clothing through catalogs and tells us that she also sells a bit of costume jewelry that she designs herself. Her customers know her as being a hard working woman who helps her husband with the household expenses, and as a good saleswoman because she gives them good prices. Isabel requested this loan so that she could grow her shoe and clothing business. She will buy items in different colors and sizes so that she will have them on have when her customers request them and not have to order them. She will also buy stones and silver to design her jewelry. She would like to use some of her future earnings to establish a permanent location in her home so that she can watch over her children and their education.

The other 12 members are Gabriela M. M., who sells home cleaning products througha catalog; Viridiana O. T., who designs and sells nick nacks; María Luisa Pérez C., who has a grocery store; María del Carmen M. R. who sells undergarnents; Marisol P. Hernández, who sells men’s and women’s clothing; Lucia Haide E. Girón, who has a grocery store; Iveth Azucena Pérez O., who has a cell phone store; María Isabel T. C., who sells groceries; Georgina T. C., who sells items at a school co-op; Guillermina C., who sells undergarnments; Jorge Cristian Marín Pérez, who has a tin and paint shop; and Araceli L. Velázquez, who sells Mexican snacks.

In this group: Gabriela , Rosa Maria, Viridiana, Jorge Cristian, Isabel, Iveth Azucena , Maria Del Carmen, Lucia Haide, Ma Luisa , Maria Isabel , Guillermina, Georgina, Araceli *, Marisol
*not pictured

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Translated from Spanish by Kiva volunteer Hugo Reyes

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