A loan of $1,050 helped raw materials, such as reflectors, letters and plotter needles and to purchase helmets and vests to sell.

Hermencia's story

Hermencia B. A. lives in the town of Soledad, Atlántico department. She relates that she came with her husband and 3 beautiful daughters from the city of Cali, located in the Valle del Cauca department. Although she began her business in Bucaramanga, she found better opprtunities in this area of the Carribbean and that is why she set up her micro-business here. She offers graphic design for luxury accessories used in vehicles such as motorcycles, cars and even bicycles. This is a family business in which Hermencia, her husband, and two assistants work. In a plotter machine they make digital impressions in a grand format which with they stamp and make luxury accessories for vehicles. They make logos in this way that can be applied to helmets, rearview mirrors, and vests that adorn any vehicle or accessory used by a driver. Hermencia also sells helmets, and vests to which she applies her luxury designes to the clients order. She is applying for her first loan from Fundación Mario Santo Domingo in the amount of $2.000.000 COP. She will invest in raw materials such as reflectors, letters and plotter needles and in buying helmets and vests to sell.

Her greatest dream, shared by her husband Israel, is to grow their business to be able to offer their daughters a quality education in the future. She has always been surrounded by challenges. She had to change cities twice and adapt to the customs of each region. Three years ago, she found stability with this business in the Carribean coast of Colombia.

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Translated from Spanish by Kiva volunteer Ellen Donohue

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