A loan of $1,000 helped to buy Avon and Yanbal beauty products.


Eliana Monserrate's story

The “Camino del Progreso” (Road to Progress) communal bank meets in the city of Montecristi, Manabí province. Eliana L. is one of the members. She chatted with us and commented that she was very grateful for the opportunity that the foundation offers to be able to continue working. Eliana, 24, is a young merchant with many goals. She started in sales when she was 18 years old with her sister, who encouraged her to work. Because of the financial situation they were in, she had to interrupt her schooling; her father became ill and she and her sister had to take charge of the household expenses. This made her into a responsible person and she decided to become a member of the foundation. She started out selling clothing but now she sells Avon and Yanbal beauty products. Since these products are catalogue sales, she doesn’t have much time available between the time her customers place orders and when she has to pay for the products. So, she decided she needed her own capital and was able to secure it through loans from the foundation. Now, this young merchant is able to buy an assortment of products and is able to give her customers a longer period of time to repay her. She has an average of 35 regular customers that are very responsible; to date; she hasn’t been late with her own loan payments. She will use this new loan to buy products, like perfumes, which are the best sellers, and women’s costume jewelry. Her dream is to have a firm of products.

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Translated from Spanish by Kiva volunteer Polliz


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