A loan helped a member to restock more brooms of different varieties.

Broom Ladies Group's story

Locadia is a lady, 28 years of age, staying in Budiriro, Harare. She is in the business of selling traditional brooms in Mbare, restocking them from Gutu, usually three times a month. Locadia is a married mother of two children, all school going. Her husband works at a local company. She is also a tenant paying monthly rentals.

Locadia said there is always fear of failure before one starts doing something new. She decided to conquer that fear and started undertaking her broom business. Locadia claims that there was a time in 2018 when demand for her traditional brooms increased such that it was becoming difficult for her to finance the growing demand on her own. She and three other ladies in her line of business decided to come to Thrive as a group, looking for financial assistance after they saw a Thrive Microfinance brochure. They are on their second loan, a combined loan of $1700, from which Locadia used her portion to restock more brooms of different varieties to cater for both upper and lower markets.

In this group: Kudzai , Precious , Locadia , Idah

This loan is special because:

It helps women access affordable funding with targeted business training.

Loan details

Lenders and lending teams

Loan details