A loan of $1,100 helped purchase L´bel beauty products for women.

Rosa Lucrecia's story

The Banco Comunal Ensueños is located in Azogues, neighboring city to Cuenca, which is located some 30 minutes away. The city’s climate is cold and is characterized by its churches and by the beauty that surrounds it. Its city center is a mix of colonial and modern, and its people are amiable and hardworking, always striving for personal and familial growth.

Mrs Rosa Lucrecia Gonzáles is an active member of the Banco Comunal Ensueños. She lives in the center of Azogues, is 37 years old, and is married, with two sons ages 16 and 12. Her sons attend El Colegio La Salle. Her husband emigrated abroad in search of a better future for the family. They do not have a home of their own yet, which is why they rent.

Rosa has been working at a beauty salon for the past 3 years, from 8:00 am to noon and from 2:00 pm to 6:00 pm Monday through Saturday. She is also in the process of starting her own business selling cosmetics from the L’Bel brand (beauty products for women). She’s been working at this for 7 months and says it’s going well because her job helps build up her clientele.

At the Banco, Rosa is very amiable and gets along well with the other members. This is her fifth lending cycle. The loans have helped her establish herself financially, and with this current loan from ESPOIR she will invest in the purchase of more beauty products so she may offer a better variety to her clients.

Her biggest dream is to travel the world with her husband and sons.

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Translated from Spanish by Kiva volunteer Maya Wisnievitz

Loan details

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Loan details