A loan of $2,775 helped a member purchase fruits, vegetables, and groceries to offer a variety of products.

Estrella Group's story

Sra. Ignacia M. S. (in the red blouse) is 44 years old and returned to school where she finished her training as a technical nurse. She also has a vending stall where she sells products grown by her family. Doña Ignacia is in a common law marriage with Sr. Juan Miguel Martínez, who also sells fruits and vegetables. They have 3 children, two in elementary school and the other in high school. She lives at Avenue 4 Lot 35 in the Moctezuma settlement of the city of Orizaba VeraC.. Doña Ignacia tells us that her community is peaceful and well managed, and that most of the residents have their own businesses. It is one of the oldest settlements in the city of Orizaba and has a rich tradition as well as a great atmosphere that prevails throughout the community.

Doña Ignacia learned about Fundación Realidad through friends and was encouraged to organize a group, which was named “Estrella” (Star). She saw this was a great opportunity to grow her business because she wanted to add groceries to the products she offers. She will use her loan to buy fruit (apples, bananas, pears, and oranges), vegetables (tomatoes, peppers, onions, potatoes, carrots, and lettuce), and groceries (oil, rice, paper, soap, and mayonnaise).

The “Estrella” Group is composed of 10 women who have been friends for a long time and meet on the weekends. They are requesting a loan so that they can improve the quality of life for themselves and their families. Most of them sell products by catalog, but others sell clothing, snacks, and natural yogurt.

Doña Ignacia is very pleased with her loan because she will be able to offer a variety of fruits, vegetables and groceries and give her customers more choices. She will be able to get better returns which will enable her to repay her loan and improve the quality of life for her children.

The dream of Doña Ignacia is to provide for her children so that they can finish their studies. She hopes to have her own vending location so that she can increase her earnings and expand her business by selling chickens. She is grateful to Kiva for helping ordinary people who are complete strangers. The assistance provided to these women help them have their own businesses and improve the quality of life for their families.

In this group: Norma , Angelica Maria , Luz Maria , Mercedes , Francisca Clara , Patricia Carolina *, Hipolita, Maria Guadalupe , Amanda*, Ignacia

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Translated from Spanish by Kiva volunteer Ronan Reodica

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