A loan helped to buy seeds and start horticulture farming.


Joyce's story

Joyce is 40 years old and is a happy, married woman. She lives in the Eldoret area of Kenya and has eight children. Her family is the greatest thing in her life and something that makes her feel accomplished in life.

Although she has only farmed for the past 10 years, she is working hard and learning good farming practices. Although she has faced many obstacles, that has not been a setback because Joyce has been making great profits in farming. Eldoret is one of the places that has favorable conditions that favor horticulture farming — that is, a good climate, soils, transport system, and market.

Joyce has always wanted to diversify and start horticulture farming, but the biggest challenge she has been facing is lack of funds to start the business off the ground.

She is requesting a loan to buy seeds and start horticulture farming. Through Juhudi Kilimo, she will be able to secure a loan. With your loan, she intends to buy good quality vegetable seeds, flowers, and potatoes.

This loan will improve her living conditions and secure the future of her children. You can help Joyce to accomplish all these dreams with a loan, so do it now, and get her closer to her goals.

Joyce is making a passionate plea for a loan for her now!


This loan is special because:

It finances smallholder farmers to purchase dairy cows, chickens and farming equipment.



Loan details


Lenders and lending teams




Loan details