Total loan: $1,600

Blanca Isabel

Tierra Blanca, Ver, Ver., Mexico / Services

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A loan helped buy dyes, peroxide, hoods, capes, makeup, creams, combs, pins, hairspray, scissors, acrylic, artificial nails and nail polish.

Blanca Isabel's story

In the Veracruz community known as the girlfriend of the sun, you will find an old vapor locomotive that the inhabitants named "the brown beauty". It's a symbol for the region as it was the first locomotive to run on the tracks transporting sugar, a principal product of the municipality. Now it's a symbol expressing identity and strength.

In one of the neighborhoods of this community you will find a beauty salon that has been there for three years, run by its proprietor, Blanca Isabel. Everyone who knows her calls Chabe and she has seven year sor experience working as a professional stylist. When she started her business, she made only house calls as she didn't have a fixed locale; she was also continuing her schooling. Once she finished her studies and thanks to her savings and help from her family, she managed to open her beauty salon. The constant actualization, the way she treats her customers, the quality of the service and accesible pricing have allowed her business to flourish in the area.

Also, she comments, "the loans have come in handy like nobody knows. Thanks to them, my earnings are greater and I can renovate my salon." As it is school graduation time, she gets lots of work, and so she is requesting a new loan to install air conditioning and invest in dyes, peroxide, hoods, capes, makeup, creams, combs, pins, hairspray, scissors, acrylics, artificial nails and nail polish.

Chabe would like to undertake the path toward expanding her locale and actualizing herself professionally, and she knows she'll accomplish it by working as she has up to now and with the support provided by VisionFund México.

*In the photo: Chabe is happy as she runs her business; you can also see some of the equipment she uses.