Total loan: $4,125

Vida Group

Quetzaltenango, Quetzaltenango, Guatemala / Clothing

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A loan helped to buy blouses, belts, shawls and typical skirts.

Vida Group's story

Vida, meaning life, is a group of women who received a loan through Kiva in December last year, and they are thankful for that opportunity. Now with lots of success, this group has finished paying off that loan and they are requesting a new one, because their businesses have grown and/or are maintaining, but they still need additional capital. Estela is a 36 year-old woman who lives in the Western Highlands in Quetzaltenango, the second largest city in Guatemala. She has a primary school education. Since she was young, Estela has been involved in textile production and creates the beautiful and traditional textiles of the area. Over the years, she has managed to save toward investing in more merchandise inventory in order to increase her income. However, now she needs to invest long term and so she has joined the Friendship Bridge Trust Bank Vida. Currently, Estela is beginning a new loan cycle and needs to have a loan to buy blouses, belts, shawls and typical skirts in order to increase her sales and generate more income. She has two goals: to continue to provide an education for her four adolescent children and improve her home. The Trust Bank Vida is made up of six others ladies who have developed relationships with each other that are supporting and trusting. They meet once each month with a Friendship Bridge Loan Officer who spends a portion of the meeting sharing useful and important information with them. In order to successfully manage their loans, the ladies learn about effective business practices (business design, budgeting, pricing, marketing, customer service and accounting). They learn how to more effectively care for themselves and their families with newly acquired knowledge about nutrition, hygiene and health. The ladies also learn about self-esteem, violence against women and sexual abuse. Friendship Bridge calls the combination of loans and education “Microcredit Plus” and it is truly effective.