Total loan: $5,350
Las Victorias Group
La Esperanza, Quetzaltenango, Quetzaltenango, Guatemala / Food
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A loan helped To purchase flour and other ingredients for her cakes; fruit for her jams; and corn, beans, sugar and spices for her traditional Guatemalan recipes.
Las Victorias Group's story
“Las Victorias” means “The Victorious Ones,” and this is the name that 10 women have chosen to call their Friendship Bridge Trust Bank. The group is located in a rural area of Quetzaltenango in the Western Highlands of Guatemala. This is an area known as “La Tierra de Campeones,” or “The Land of Champions,” as the people fight to develop themselves and their community. Because of her outstanding loan history, Bertha was chosen to participate in the advanced technical training program of Friendship Bridge. She has learned a great deal about making delicious jams, jellies, pies and cakes for her popular confectioner’s shop. Berta also continues to make typical Guatemalan food to sell. She is requesting a new loan that she will use to purchase flour and other ingredients for her cakes; fruit for her jams; and corn, beans, sugar and spices for her traditional Guatemalan recipes. Bertha is highly motivated to succeed and see her four children complete their education. Understanding how to manage loans is essential to the success of Berta and the ladies in the “Las Victorias” Trust Bank. Each month, they acquire new tools and knowledge about effective business practices (customer service, pricing, marketing, budgeting, accounting) as well as ways to improve their standard of living (health, hygiene, nutrition). The effective combination of education and loans is labeled “Microcredit Plus” by Friendship Bridge. The ultimate goal is for women to empower themselves and eliminate poverty. Bertha and the victorious ladies in the Trust Bank are most grateful to be realizing their dreams, empowering themselves as well as their families and eliminating poverty. Kiva investors are valuable partners in this effort. Thank you.