Total loan: $6,300
Esperanza De Mujer Group
Curicó, Maule Region, Chile / Retail
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A loan helped to buy jeans for resale.
Esperanza De Mujer Group's story
This communal bank is called “Esperanza de Mujer” and is made up of 21 enterprising women who work in different areas. Among them are clothing sales, jewelry sales, perfume sales, sewing, sushi and spring rolls, fast food, and services among other things. All of the members live in the city of Curicó. Ivonne is a member of the communal bank and is sitting in the first row in the photograph, second from the left. She’s wearing a black top with grey flowers on it. Her hair is dark and she wears it loosely. For the past year she has been selling shoes, purses, wallets, and jeans. She says that she works from her home from Monday through Saturday and makes her schedule according to her availability. She sells her merchandise in schools and in town, but mostly from her home. She buys her merchandise from factories in Santiago, where she can get shoes and other accessories at low cost, and therefore economically. She will use the money from this loan to buy jeans to stock her business. One of Ivonne’s goals is to set up a shop where she can have her merchandise organized and be able to serve her customers in a more relaxed way. Ivonne lives with her husband, mother, and two children, ages 21 and 9. Her dream is to have her own shop, and be able to provide for her family. She is happy and grateful for the opportunity giver her through Fondo Ezperanza, because it will allow her to invest in her business. She says that there is good communication among the members of her communal bank. Along with that, the training has helped her learn sales and accounting strategies. Curicó is located in the Maule region, in the country’s central zone. It has a Mediterranean type climate and it’s considered one of the nicest in the county. It’s also known for its vineyards and its natural beauty. Even though the work opportunities have increased, the region continues to be one of the poorest in the nation, according to the census.