Total loan: $5,000
New York, NY, United States / Retail
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A loan helped a woman-owned certified organic skincare brand pay its employees through Covid 19.
My name is Eha Urbsalu and I was born in Estonia when it was part of the Soviet Union. At 17, I was offered a chance to come to America to participate in the Supermodel of the World Competition. After placing fourth, I immigrated to America, and besides modeling, also attended SUNY and obtained my BA in Media Arts summa cum laude. I worked many years for fashion and beauty companies, first as a model and then in the offices. Two years ago, I finally made my dream come true and launched my own skincare brand, Viking Beauty Secrets. I decided it should be certified organic and only use the finest natural and organic ingredients Northern Europe. These ingredients have been used for centuries for beauty and wellness. I have learned about the Viking beauty secrets since I was a little girl growing up in Estonia, and I am so glad to see that the response from American women to our products has been overwhelmingly positive.