Total loan: $3,675

La Bendicion Group

Santa Cruz de la Sierra, Santa Cruz, Bolivia / Retail

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A loan helped to purchase cosmetics and miscellaneous goods to restock her merchandise and feed her children.

La Bendicion Group's story

Jaqueline is a 36-year-old woman. She lives with her husband, has four children aged 1, 3, 11 and 17, and her business is selling cosmetics and other merchandise.

She is a good mother, teaching her children to look to Heaven and pray to God. She has the strength to lead her children down the path of love. Jaqueline's business is located in the "Plan 3000" neighborhood, which is distinguished by the cultural diversity of its residents: miners relocated from the west and ethnic native people have moved here and converted it into the area with the highest level of manufacturing production.

Jaqueline has cinnamon skin and jet black hair like a piece of night. One would only expect goodness from her (she's the second from the left, in the black blouse and black leggings). Her mother tongue is like a poem her mother used to recite to her, and she only practices it with her Guarani family; in her daily life she speaks Spanish. She enjoys life in the company of her husband, who works as a salaried driver, and with her children, who are school students. They live in a rented room constructed of bricks with potable water, electricity, and a sewage system.

The desire to increase her revenue lead Jaqueline to head up the communal bank. The businesses of Jaqueline's fellow members are beverage sales, used clothing sales, leatherwork, cleaning services, bakery, greengrocer, and corner store.

Jaqueline's business is the sale of cosmetics and sundry items. She does her work walking around the pedestrian and commercial zones. She likes her work because she likes building relationships with people and doing business. She first began to work at the young age of 12, helping her mother in the kitchen. She has had a variety of jobs because of bad seasons in the street selling business: in an eatery; as a store assistant, as a dishwasher, and others. “My greatest happiness is my children. I try to be a good mother. They drive me to continue struggling day after day..." she says. The success of her business is the result of the good treatment with which she infuses her customer service. Her the advantage of her work is that she can choose her her hours of operation, and the disadvantage is the lack of capital to restock her merchandise.

Her dream is to open a large store for wholesale and retail sales. She wants to purchase cosmetics and sundry items to restock her merchandise, this being the second loan with this institution in the 3 years she has dedicated to this work. Therefore, Jaqueline is requesting a loan to purchase cosmetics and sundry items to restock her merchandise and feed her children.