Total loan: $2,350

Eversharp Group

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Harare, Harare Province, Zimbabwe / Agriculture

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A loan helped to purchase more roadrunner chickens from the rural areas and to also add quails to her business, as they are very much in demand in restaurants.

Eversharp Group's story

The chickens scamper, jostling each other for the pieces of fresh kale leaves thrown into their cage by Magna. This is their evening meal along with some leftover bits of cooked sadza that the family ate. At the end of the day she puts them in a cage for security reasons, so that they would not be attacked by wild cats or stray dogs that prowl around the neighbourhood at night. During the day they spend their time scratching and pecking the bare soil looking for small creatures to eat. Occasionally they are fed grains, cut vegetables and are given drinking water in a small basin. The free range chickens are easy to manage and feed; they do not have any special diet. They have a longer life span than the broiler chicken, hence costing more when being sold.

Magna, chairlady of Eversharp Group, is into poultry rearing. She keeps two types of chickens, the broilers and the roadrunners. She keeps the broilers in well maintained fowl runs in her home, as they need to be securely kept and well looked after because they are very sensitive. The free range chickens, however, have free rein and enjoy running around pecking at things. They have no specified dietary needs and mature at about seven months, while the broilers live to about 6-8 weeks and need special feed.

People in the market have different needs and Magna wants to cater to those different needs by having both types of chickens. There are people who believe that the free range chicken has many health benefits, as it grows naturally without any artificial assistance. Hence, they are willing to pay more for it. Others have acquired a taste for the broiler, which is cheaper, and also prefer it as it will be friendlier to their pockets. Magna gets the free range/roadrunner chickens from rural areas, while she restocks broilers locally in Harare from poultry production companies.

Magna is 62 years old and married. She has 2 school going grandchildren. She and her friends joined Thrive and formed Eversharp Group last year. The group has three other member, 2 who also rear broilers and one who runs a good grocery business. They all reside in a suburb of Harare. The ladies attended Thrive lessons, took the trainings to heart and have fostered a culture of saving a fixed sum each month in their group bank account. The group is also paying ahead of their scheduled date every month, paying off their entire instalments very well.

With her loan, Magna wants to purchase more roadrunner chickens from the rural areas and to also add quails to her business, as they are very much in demand in restaurants.