Kiva Lending Team: To Catch A Dollar
To Catch a Dollar, a 2010 Sundance Film Festival selection, documents the birth of Grameen America and the effort to bring Nobel Peace Prize winner Muhammad Yunus’s revolutionary
microfinance program to the United States.
The film features stories of women borrowers from around the world – with a focus here in the United States. It depicts the genius of the Yunus model, and its promise for America. It proves it is possible to meet the needs of Americans living without access to affordable financial services, and can fuel a social movement campaign that can go even further. The campaign showcases the state of poverty in the United States, the plight of those struggling to save and what steps can be taken toward solutions. The campaign identifies and addresses the root causes of financial inequality – why so many Americans are “unbanked” or financially unstable – in an effort to educate viewers about the potential for microfinance as a solution to a number of these pressing social challenges.
Lastly, the campaign provides clear and sustainable calls to action that extend the reach of the film and its stories beyond the theater and into the lives of those who are living in poverty, those who are living on the edge of it – and those who can help.
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