Luzma is 36 years old and lives with her common-law husband and their two children: a nine-year-old son and a one-year-old daughter. Luzma owns a gift shop/hair salon in Urubamba, a city in the Sacred Valley, about one hour outside of the city of Cusco. She opened the store in 2000. She works there seven days a week selling jewelry, stuffed animals, and pins and working as a cosmetologist.
Luzma is requesting a loan of 2,000 Nuevos Soles to buy more earrings, pins, jewelry and stuffed animals for the store. Her goal for the future is to sell gifts in bulk, since she could earn more by selling a dozen at a time than she does now, selling one-by-one.
Important InformationAbout Asociación Arariwa
Asociación Arariwa is a large non-governmental organization that started offering microcredit in 1994 to improve the quality of life, skills and equity of the population in the rural Cusco region of Peru. Arariwa serves the southern Andean provinces of Peru, and is distinguished by its efforts to reach the very poor, who often live in isolated rural areas. Arariwa fosters village banking, supports savings accounts, promotes access to education, and empowers women entrepreneurs (who make up 78% of its borrowers).
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