Lita is a 29 year old woman with two children. She provides the main source of income for her family, which includes her elderly, blind father who lives with her. Lita makes a special Vi juice drink. It is made from a local fruit, Vi, and is blended with milk, vanilla and peanuts. She sells the drink at the local village primary school from Monday through Friday. On Saturday, she sells the drink at the local rugby field. She earns about USD 12–16 a day through her Vi juice drink sales. She will use the loan to buy a freezer so she can prepare the Vi juice drinks in advance and freeze it. She and her husband both believe that they can produce Vi juice drinks on a larger scale and thus enjoy a larger income. Their dream is to grow this business.
South Pacific Business Development (SPBD) improves conditions for families living in poverty by providing accessible credit, training, and guidance to help them start, grow and maintain micro-businesses, build assets, finance home improvements, and afford to educate their children. 99% of SPBD’s loans go to women, who can borrow in groups to guarantee one another rather than put up collateral.