Josephine is a married woman. She has three children. She describes herself to be ambitious. She operates a retail business where she sells maize. She has been involved in this business for four years. Her business is located in a good area and her primary customers are individuals.
Josephine describes her biggest business challenge to be financial problems. She will use the Kes 50,000 loan to buy more stock of maize. Her business goal is to have more businesses within five years. She will use the anticipated profits to educate her children.