Grisel is a businesswoman in shoe sales. She is 41 years old with two children and lives with her partner of 20 years. She says she never married because "with work and children there is no time for anything." She loves her family and is always attentive that no one ever is lacking anything.
Her day begins at 5:30 am; she gets up and prepares lunch for the entire family and also leaves everything ready for breakfast. At 7:30 am she is directed to her place of work, accompanied by her one year old baby.
Grisel dreams of having her own house and thinks that within a couple of years she will accomplish it. She is looking for a better future for her family and understands that expanding her business will accomplish improving her income. She says that she wants to buy more and new merchandise because the competition is high.
It is to help her family that Grisel is requesting the loan to buy bulk shoes.
Grisel es una comerciante de venta de zapatillas tiene 41 años de edad, 2 hijos y vive con su pareja desde hace 20 años, nunca se casó porque dice: ¨con el trabajo y los hijos no hay tiempo para nada¨ ama a su familia y siempre está pendiente de que nunca les falte nada. Su jornada comienza a las 5:30am se levanta prepara la comida el almuerzo para toda la familia también deja todo listo para el desayuno, y a las 7:30 am se dirige a su lugar de trabajo acompañada de su bebe de un año de edad. Grisel sueña con tener una casa propia y piensa que dentro de un par de años lo logrará, ella busca un futuro mejor para su familia y entiende que ampliando su negocio logrará mejorar sus ingresos ¨quiero comprar más y nueva mercadería porque la competencia es grande¨.
Es por ayudar a su familia que Grisel solicita el préstamo para comprar zapatillas por mayor.
Emprender has been working in Bolivia since 1999. It is dedicated to becoming a key tool in the development of its clients and the improvement of their quality of life. Operating in three of Bolivia’s major cities – La Paz, Cochabamba, and Santa Cruz – Emprender offers both urban and rural clients the opportunity to obtain financial products tailored to fit their needs and businesses. These products include housing loans, salary loans, “opportunity” (short-term) loans, and higher education loans. To better the quality of life for its clients and non-clients through non-financial services, Emprender offers free medical consultations and health classes given by trained doctors.