Julita has had a variety store for 30 years. She is widowed and blessed with two children. Her older is married while the other one is engaged in a direct selling business. Despite her situation, Julita has been able to improve her business involvement. With her determination to improve her sales and income, she is asking for financial assistance amounting to PHP 30,000 allowing her to buy grocery items such as soft drinks, canned goods, cooking oil, eggs and snack foods to sell. She believes that with her initiative, additional capital, and hard work, she will succeed.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.