Adarlina offers various kinds of roses and gumamela (hibiscus). Aside from buying and selling flowers, she is also engaged in a direct selling business. According to her, she has run her direct selling business for five years, while she has been in her flower business for two years.
She is determined to improve her financial status and her way of living, and to let her youngest child finish her studies. To make all her dreams possible, she is asking for a loan of PHP 8,000. She will use this loan amount to buy more flowers, such as gumamela and various kinds of roses, and some of the loan will be used in her direct selling business. She knows that success in her life and business relies on her initiative and hard work.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.