Gudo is a 36-year-old married woman. She is a vigorous lady and has been running a business for many years selling cloths with her husband who is also shown in the picture. Gudo buys cloths of different fabrics in various colors and designs from the market at wholesale rates and then her husband sells them to the people of her community. She has a varied customer base and is able to earn enough through her business. Gudo is requesting a 35,000 PKR loan from the Kashf Foundation to buy a wider variety of cloths in different colors and designs to attract more customers and expand her inventory. Gudo expects a boost in her earnings with her loan and she plans to spend a part of her profits on the betterment of her family members.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.