Asia is a married woman; She has been running a general store business for the past two years with the support of her husband. She offers a variety of grocery items at a reasonable price and has retained many customers who regularly shop at her store. In order to avoid shortages, Asia needs to have various goods in stock to efficiently meet customer demand. That is why she applied for her second loan of PKR 25,000 to buy additional grocery items including oil, milk, sugar and juices. In this way, she will be able to consistently meet the increasing demand at her store and make better earnings.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.