Zaina, age 41, is a very enthusiastic person who has been successfully running a general store for the past six years. She offers a variety of daily use products and makes enough to contribute to the family income.
She is the mother of three children, and is motivated to provide for them with a good standard of living.
In order to avoid shortages, Zaina needs to have various goods in stock to efficiently meet customer demand. Zaina has requested a loan of PKR 50,000 to buy additional grocery items including oil, milk, sugar, and juices. With this loan, she will be able to consistently meet the increasing demand at her store and make better earnings.
She is in her fifth loan cycle and has shown good repayment behavior. She dreams of expanding her business in the near future.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.