Lusinete was tired and worn-out from working as a housecleaner for many years. When presented with the opportunity to take over a friend’s butcher shop, she immediately decided to do it. Considering she had previous experience handling meat in her native country of Brazil, she knew it was an opportunity that could not be passed up.
Lusinete used her personal savings to reopen the business and opened the doors to the public again in December 2012. She now has very good clientele, mostly Brazilians and South Americans who live in Marlborough and Framingham. “I was able to gain trust within the Brazilian Community,” explains Lusinete. “I am very happy to know that many of them will buy meat at my store and make meals for their families. It’s a service from my family to their families,” says Lusinete.
Having spent the majority of her personal savings on reviving the business, Lusinete is now in a position where she needs working capital to expand her business. She wants to increase advertising and possibly, move to a larger location.