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Maria Leticia
María, 40, lives in her brother’s house with her two children and her husband. She has a store where she sells beans, milk, eggs, bread, soap, detergent and shampoo, among others. She’s been in business for several years so she’s gained much sales experience that leads to earning the best profits. It’s located at home which is in a very busy spot. She’s gained a large clientele because she has the best stocked store. People prefer her and keep her ahead of the competition because she always has what they need: quality products and accessible prices with unequaled service always at her customers’ service.

María is a woman who is dedicated to her work and like all good merchants wants to increase business and make a new investment but needs capital to do so which is why she’s asking Integral for a loan to buy basic grains, snacks, eggs, bread, beverages, etc. to earn higher profits and give her family better quality of life.
View original language description ↓
Maria de 40 años de edad vive en casa de un hermano con sus dos hijos y su esposo, ella tiene una tienda donde vende frijoles, leche, huevos, pan, jabones, detergentes, shampoo, entre otros, tiene muchos años con su negocio y eso le ha regalado experiencia en las ventas que le permite obtener las mejores ganancias, está ubicada en el lugar de su residencia en una localidad muy transitada, se ha hecho de mucha clientela, pues tiene la tienda mas surtida, las personas la prefieren y la mantienen delante de la competencia porque siempre tiene lo que necesitan con producto de calidad, a precios accesibles y con un servicio inigualable siempre a la orden de los clientes, Maria es una mujer dedicada a su labor, como toda buena comerciante quiere acrecentar el negocio y realizar una nueva inversión pero necesita de capital por eso le solicita a INTEGRAL un crédito que le permita comprar granos básicos, golosinas, huevos, pan, bebidas, etc. para obtener mejores ganancias y darle a su familia una mejor calidad de vida.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $4,900
    Average annual income
  • 654
    View loans »
    El Salvador Loans Fundraising
  • $25,044,175
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $1,000 helped Maria Leticia to buy stock merchandise for her store.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Jul 15, 2013
Listed
Jul 25, 2013
Currency Exchange Loss:
N/A
Ended:
Aug 23, 2014