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Ruben has more than five years of experience in the printing and signage business. As owner of Cesar’s Printing N Signs, located in El Paso, Ruben offers the latest design for printed banners, invitations, custom T-shirt printed logos, business cards, flyers and brochures.

Since he started his business, Ruben has ensured quality remains his first priority. Ruben employs three individuals and plans to hire one additional employee in the near future.

Ruben turned to Accion Texas Inc. for a loan after hearing about the non-profit microlender through a local marketing campaign. He applied, and after a short period of time, received an approval for a $5,450 loan. Ruben used the Accion loan to continue operations, pay for wages for his employees, and purchase an updated printing machine. “I would have made less profit and would have had to use contractors if I did not receive the Accion loan,” Ruben says.

Ruben plans to continue gaining business through social media and further developing his website.

Additional Information

About LiftFund

LiftFund. ( is an award-winning nonprofit organization (previously known as Accion Texas) with a mission to provide credit and loans to small and start-up businesses that have limited or no access to credit from commercial sources. Established in 1994 in San Antonio, LiftFund has helped Texas and Louisiana entrepreneurs strengthen their businesses, stabilize and increase their incomes, create employment, and contribute to the economic revitalization of their communities. Learn more at

About United States

  • $54,800
    Average annual income
  • 30
    View loans »
    United States Loans Fundraising
  • $12,260,725
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD
A loan of $5,450 helped Ruben to continue operations, pay for wages for his employees, and purchase an updated printing machine.
Repayment Term
32 months (Additional Information)
Repayment Schedule
Jun 12, 2013
Jul 18, 2013
Currency Exchange Loss:
Aug 17, 2013