Maqsood is a 53-year-old married woman. She is the mother of eight children. She is motivated to provide all facilities of life to her family.
She has been running a small general store in her community for the last five years with her son, who is also shown in the photo. She offers various goods for daily use and counts on a good client list.
To cope with the demands of her customers, Maqsood needs to purchase more items, such as packs of biscuits, grains and flour in large quantity. For this, she requested a loan of Rs. 20,000 from Kashf Foundation. With the help of this loan, she will be able to meet the increasing demands of her clients and generate more revenue.
She wishes to utilize part of the revenues to deal with personal expenses and to increase business capital.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.