Susan is a married woman. She has three children. She describes herself as ambitious. She operates a retail shop where she sells maize flour, sugar, rice, cooking oil etc. Her business is located in an area favorable for business and her primary customers are of all types. She describes her biggest business challenge to be inadequate capital.
She will use the KES 50,000 loan to add a stock of maize flour, sugar, rice, cooking oil etc. Her business goal is to be well established within five years. She hopes that in the future, she will thrive well in the business and live a comfortable life.
She will use the anticipated profits to pay the loan and expand the business.