This is Betty from Liberia. She lives in Paynesville North, which is a suburb of the capital city of Monrovia. Paynesville North has the largest market in Montserrado County. The area is home to “round time marketers”, traders that travel to the interior to purchase various goods to sell throughout the county. As a result, there is a high concentration of wholesalers in the area who distributes to various markets around Montserrado County, including Monrovia.
Betty is 42, married with 3 children. Her children are between the ages of 24 and 11. One child is currently living at home and is in school. Betty owns her own cook shop selling rice, fufu and soup along with soft drinks for the past two years. She will use the loan proceeds to purchase food ingredients such as bonnie fish, meat, pepper, rice, vita, oil etc as well as to renovate her cook shop.
On average, she works from 7am to 8pm at her business. She started her business with help from her husband. She transports her merchandise by taxi. She cites less stock as her biggest challenge. Her favorite part of her business is the flow of customers. In the future, she would like to build a modern restaurant. She is grateful for your support!