She is applying for her third loan from Kiva's partner, Al Majmoua. She will use the loan to increase her business merchandise, with special summer sweets and beverages. She is planning to add special summer ice creams and smoothies that will bring joy to her village's citizens, especially children, and increase her income. Her previous loans helped her a lot in developing her business and in improving her living.
Yousra is a borrower in good standing, too. She is planning on developing and expanding her business, by moving to a wider store front and by diversifying her products, to respond to almost all of her customers' needs.
About Al Majmoua – Lebanese Association for DevelopmentThe Lebanese Association for Development – Al Majmoua is Lebanon’s leading microfinance institution and the oldest Kiva partner in Lebanon. Al Majmoua’s vision is to “be the leader in creating an inclusive financial system where all people in Lebanon have access to affordable services.” Given Lebanon's diverse population, Al Majmoua lends to all nationalities, provided legal residency. The strong financial position achieved to date has allowed Al Majmoua to steadily lower its pricing over the years.
Based on the belief that non-financial services play a complementary role in improving the quality of life of the most vulnerable entrepreneurs, Al Majmoua has established a solid Business Development Services program for both borrowers and non-borrowers with a focus on women and youth.
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