Today Rania is applying for a loan from Kiva's partner Al Majmoua, in order to increase her fruits and vegetables stock as well as her underwear stock. This will allow her to provide her customers with their variety of needs.
In this way, Rania created the need for some items among her customers, and in that way they visit her for a certain needs and just recognize that they need the other items too.
She hopes to keep on expanding and diversifying her products in this way and that one day she can open a separate department for each sector.
About Al Majmoua – Lebanese Association for DevelopmentThe Lebanese Association for Development – Al Majmoua is Lebanon’s leading microfinance institution and the oldest Kiva partner in Lebanon. Al Majmoua’s vision is to “be the leader in creating an inclusive financial system where all people in Lebanon have access to affordable services.” Given Lebanon's diverse population, Al Majmoua lends to all nationalities, provided legal residency. The strong financial position achieved to date has allowed Al Majmoua to steadily lower its pricing over the years.
Based on the belief that non-financial services play a complementary role in improving the quality of life of the most vulnerable entrepreneurs, Al Majmoua has established a solid Business Development Services program for both borrowers and non-borrowers with a focus on women and youth.
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Success!! The loan was 100% repaid