Ruba is a 38-year-old conservative woman. She asked her husband, who helps her in the business, to appear in the photo in her place. They have four children to support.
Ruba’s husband owns a distribution bus. Using the bus, Ruba and her husband are able to distribute grains and legumes to different shops. They get them in large quantity for a good price and re-pack them in smaller quantities based on the shop's demands. Now Ruba is applying for another loan so she can include selling spice grains. In the future, she hopes to get another distribution bus to expand her coverage area.
About National Microfinance Bank
Jordan is a small country located in the heart of the Middle East’s Levant region. Regional instability has caused Jordan to be excluded from global investments for decades. Additionally, a lack of natural resources—including water and energy—places tremendous strain on the Jordanian economy, over 80% of which consists of small businesses, largely in the service industry. Despite their importance in the economy, many of these businesses are excluded from the banking sector because of their size. Microfinance institutions like National Microfinance Bank offer them an opportunity to enhance and expand their businesses. NMB also offers its services to other underprivileged peoples in Jordan, providing them with loans to pursue educational goals and improve their homes and livelihoods.