Ms. Naseem is a 37-year-old married woman. She makes “Ladoo Pethi,” which is a favorite snack in Pakistan, as it is simple yet spicy and very easy to make at home. Naseem is an expert in making it and has been doing this for the past 20 years. She manages to earn a reasonable amount of money to support her family. She is a loving mother of four children and is responsible for their food, health and education and tries hard to fulfill their basic necessities through her business. In order to build her sales, she needs to purchase packs of salt, black pepper, chili powder and bottles of cooking oil. For this reason she contacted Kashf Foundation and applied for a loan of Rs 25,000. It will help her to cater to more customers time after time, which ultimately will help in generating more cash. She is in her 4th loan cycle with a good repayment history.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.