Leonicia is 35 years old. She lives with her husband and her sixteen-year-old son in a house of her own. She is full of enterprising spirit and never admits defeat in the face of hardship. A few years ago, she decided to start a small shop at her house, and has been keeping this small business going for five years, thanks to her great dedication and to all the efforts she made. Leonicia has a lot of customers, whom she values above all else in her business, and for whom she always has a warm smile ready. Her dream is to give her son a better life. She knows her small business is her only source of income, which is why she asks field partner Integral for a loan in order to invest in it. She needs to buy supplies of all kinds to sell, such as rice, broad beans, sugar, milk, coffee, candy, cooking oil, paper, detergent, and other products that are very much in demand. She feels confident that this investment will help her make her dream come true and grant her more economic stability.
Leonicia de 35 años de edad, vive con esposo y su hijo de 16 años de edad en casa propia. Leonicia es una mujer emprendedora y luchadora. Hace algunos años se decidió en poner un pequeño negocio en su hogar el negocio consiste en una pequeña tienda que con gran esfuerzo y dedicación ha logrado mantener a lo largo de 5 años. Cuenta con mucha clientela ya que para ella lo más importante son los clientes, siempre los atiende con una sonrisa y mucha amabilidad ella sueña con dar a su hijo una mejor calidad de vida y sabe que la única fuente de ingresos es su pequeño negocio, por eso ella solicita un crédito a INTEGRAL para poder invertir en su tiendita y abastecerla con todo tipo de productos como: arroz, frijoles, azúcar, leche, café, golosinas, aceite, papel, detergente y de más productos atractivos para los clientes. Confía que de esta manera logrará cumplir su sueño y tendra una mejor estabilidad economica.
About Apoyo Integral
Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.
Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.