Merlita, 50 years old and still single, operates a mini-eatery and 'sari-sari' store. She has been an entrepreneur for several years and has the sales experience necessary to increase her profits. She has regular customers because she is friendly and a very good woman. Customers prefer to go to her because she always has their requests and her food is delectable and yet affordable.
Merlita works very hard each day to achieve success. Like every good merchant, she wants to grow her business and promote new investment. She needs capital to do so and has requested a loan in the amount of Php 40,000 to buy groceries, meat, rice and vegetables. She makes sure that these inputs will produce higher sales that certainly will help her repay the loan while saving for a new business and helping her siblings and nephews have a better life.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.