Ms Fareeda is a 47-year-old, married woman and a mother of six children. She is running a business of book-selling, with the support of her husband. The man shown in the photo is Fareeda’s husband. They have gained four years of experience in this field. They sell religious books to the people of their community, door-to-door, and they earn enough to lead a decent a life.
In order to buy a greater variety of books, considering the demands of the customers, Fareeda requested a loan of Rs. 20,000 from Kashf Foundation. She expects a boost in her earnings and dreams of expanding her business in the near future.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.