Zoia is 38 years old. She lives in Chiatura District with her husband, Zurab, and two children who are going to school. Zoia requested loans from local financial institutions several times for a family business start-up, but without any success. Her loan request was rejected all the time because of low income and the family’s poor living conditions.
The family owns a small agricultural plot of land which Zurab cultivates and sows maize. The harvested product is sold locally at the market, and the family has a very small monthly income. According to Credo estimations the family belongs to the subsistence poor category.
Zoia requested a loan from Credo to start up a family business. Her loan request was approved in the framework of a new joint initiative of Kiva and Credo. The start-up loan program envisages the provision of business start-up and re-startup credits with soft conditions to country rural poor who do not have access to credit products, being regarded as “high risk borrowers” because of low income.
With the received credit, Zoia will purchase cheese at wholesale prices and sell it locally at the market with a price mark-up. She plans to reinvest the profit in the same business. The new business initiative, financed with the Kiva Start-up loan, will give Zoia and her husband the opportunity to improve their family living conditions and provide for their children's future education.
About LLC Micro Finance Organization Credo
LLC Credo (Credo) is a microfinance organization in Georgia that provides sustainable credit services to alleviate poverty in rural areas, including business loans, agriculture loans, household loans, crop insurance and more. Kiva lenders’ funds are used to help the organization expand its outreach to even more entrepreneurs, farmers and households in remote areas.