Maria Charito is a hard working mother who owns and manages a variety store in her local community. She is 49 years of age and has three school-age children. She and her husband aim to improve their status of living in order to educate their children and give them a bright future. For this reason, Maria Charito planned to improve her variety store to generate a higher income to satisfy their necessities and finance the education of her children. To improve the business, she is asking for an additional of PHP 14,000 to buy additional stocks of soft drinks, soaps, shampoos, noodles, canned goods, beverages, snack foods and seasonings to sell. She believes that someday, she will make the business profitable as she continues to work and strive toward reaching her goals.
About Alalay sa Kaunlaran, Inc.
This loan is made possible by Alalay sa Kaunlaran, Inc. (ASKI), which means “a partner in development.” ASKI has been in operation for 25 years and runs multiple successful initiatives in addition to microlending. Its main microfinance branch focuses on lending to microentrepreneurs, small farmers, and fisher folk. ASKI also provides microinsurance and marketing support for borrowers, as well as educational programs to develop the skills of both borrowers and staff. The ASKI Foundation funds community development projects such as a daycare feeding program and scholarships for children. ASKI Global helps overseas Filipinos develop entrepreneurial and financial skills to maximize the impact of remittances.