Ms. Farida is a 43-year-old married woman. She has been in the clothing business for the last two years. She buys clothes of different varieties from the city and sells them in her local community. She earns enough profit through her business to contributes well to the family income. Her husband is a government employee, but his income alone is not sufficient to meet the needs of the family members.
Farida is a mother of four children and is motivated to provide for her family. For the improvement of her business, she contacted Kashf Foundation and applied a loan of PKR 25,000. She intends to utilize this loan amount to purchase a greater variety of clothes in different colors and designs, taking into account the tastes and choices of her customers. In this way she would be able to increase her sales which will ultimately help in generating more cash.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.