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Sonia Esther
Sonia is 62 years old. She has a store in the city center, where she sells used clothing and fabrics to make costumes.

She opened her business two years ago, when she began to sell used clothing in Rio Frio, a small town in the department of Magdalena. Rio Frio is a spa town which welcomes many tourists visiting its beautiful cool river, where families meet to spend time together and enjoy themselves.

Little by little, Sonia began to make a name for herself and meet customers in the city of Barranquilla, located three hours away. She often traveled there, and this is how she came across the opportunity to set up a stall in the market. Everything grew from there.

She sells all kinds of used women's clothing, including jeans, blouses, vests, skirts and pants. She displays them on cords that hang in her store, and this attracts customers' attention because they associate them with a good price. She accepts cash for her goods and works from Mondays to Sundays. A friend of hers chooses and buys clothes from all over the city for her to sell in her store, and Sonia buys fresh stock three times a week. She also sells fabrics to make costumes. This is a successful business in the season leading up to Carnival, because the celebrations attract all types of buyers who want to make their own costumes.

It is for this reason that she is requesting a loan from Kiva, to buy fabrics for costumes and used clothing, which will increase her selling potential and guarantee that her investment is successful.
View original language description ↓
Sonia de 62 años de edad, tiene un local en el centro de la ciudad, donde vende ropa usada y también comercializa telas para elaborar disfraces. Su negocio inició hace 2 años, cuando inició vendiendo la ropa usada en Rio Frio, un corregimiento del Magdalena, balneario de agua de mucho movimiento turístico por su hermoso Rio helado, donde las familias se reúnen para compartir y recrearse. Poco a poco Sonia se dio a conocer y empezó a relacionarse con clientes de la ciudad de Barranquilla, lugar ubicado a 3 horas, donde con frecuencia viajaba; así fue como encontró la oportunidad de ubicar un puesto en el mercado, y desde allí empezó a surgir. Ella vende toda clase de ropa jeans, blusas, camisas, faldas, pantalones usados femeninos, las exhibe en cuerdas que tiene en su propio local y esto llama mucho la atención de su clientela porque lo asocian con un buen precio. Sus ventas las realiza de contado y trabaja de lunes a domingo. Sus compras las realiza a una amiga que se encarga de recoger estas prendas en toda la ciudad y la frecuencia con que Sonia le compra es de tres veces por semana. Así mismo vende telas para confeccionar disfraces y este negocio es muy bueno en la época previa al carnaval, porque las fiestas atraen toda clase de compradores, que quieren elaborar con sus propias manos el suyo. Esta es la razón por la cual acude a un credikiva, con el cual comprará telas para disfraces, ropa usada lo cual aumentará el potencial de ventas y con ello garantiza que su inversión tenga mucho éxito.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $11,100
    Average annual income
  • 490
    View loans »
    Colombia Loans Fundraising
  • $14,958,950
    Funds lent in using Kiva
  • 1,780.5
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $325 helped Sonia Esther to buy fabrics for costumes, and used clothing.
100% repaid
Repayment Term
13 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Jan 28, 2013
Listed
Jan 29, 2013
Currency Exchange Loss:
Possible
Ended:
Jan 17, 2014