Hellen is a married woman. She has four children. She describes herself as a God-fearing and ambitious woman. She operates a retail store where she sells household items. She has been involved in this business for nine years.
Her business is located in a viable business area and her primary customers are local residents. She describes her biggest business challenge to be high prices of products and competition within the area. She will use the KES 20,000 loan to buy household items to sell. Her business goal is to expand her business within five years. This is her first loan with SMEP DTM.