Ms. Saeedan is a 33-year old married woman. She is very motivated and has always wanted to do something to help improve her family situation.
Her husband, a driver, had been the sole earner of the family, and it had been difficult to cover all household expenses from his income alone, so Saeedan took initiative and started a clothes retailing business. She purchases clothes in various designs and colors from the market at wholesale prices to sell to people in her community. She knows the tastes of her customers very well.
She is a mother of five, four of whom are attending school currently. She needs to improve her business, so she can use profits to meet the needs of her children. In order to purchase more variety of winter season clothes, she contacted Kashf Foundation and applied for a loan of Rs. 20000. With the new merchandise, she will able to earn increased profits through her sales.
About Kashf Foundation
Kashf Foundation is one of the leading microfinance providers in Pakistan, focused on expanding financial access for poor women across the country. The organization’s economic empowerment program has grown from 913 clients in 1999 to 284,653 clients as of May 2012, with a current outstanding portfolio of US$32 million.
Kashf has trained over 227,000 clients in basic financial literacy and systemized financial education since 2010, in addition to providing training in gender justice and empowerment to over 12,500 participants since 2011. This group includes clients, their husbands and adolescent boys in their communities.
Over the past 16 years, Kashf has disbursed an estimated 2 million loans. Today, it operates in 16 districts in Punjab province and 1 district in Sindh province through a network of 157 branches. It plans to open 19 new branches to cover all four of Pakistan’s provinces.