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Paulina De Jesus
Paulina, 49, lives in her own house with her family. She has made a living with her store for several years. With a lot of effort and dedication she has managed to keep her business active because it's one of her main sources of income. The business is located strategically in her home so it's attractive to the customers, who are motivated to request her products.

She's known as a hardworking and responsible woman because she always has a goal for herself. She works very hard to achieve this, always keeping in mind that she wants to give her family the best.

Paulina has been thinking about how to make her business grow because lately she has noticed a slight increase in demand for her products. All this has motivated her to approach Integral for a loan to invest in store products such as beans, rice, pasta, bread, milk, coffee, sugar, etc. This way she can offer her customers better service and increase her profits, thus allowing her to improve her quality of life and that of her family.
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Paulina de 49 años de edad y habita en casa propia junto a su familia. Ella se dedica al comercio de tienda desde hace algunos años. Con mucho esfuerzo y dedicación ha logrado mantener activo su negocio y es así como quiere mantenerlo ya que es uno de sus principales fuentes de ingresos. El negocio está ubicado en su hogar de habitación el cual ha ubicado de manera estratégica de tal forma que parezca atractivo para los clientes y se sientan motivados a solicitar sus productos. Ella se caracteriza por ser una mujer trabajadora y responsable ya que siempre que se pone una meta trabaja muy duro para lograrla, tomando en cuanta que siempre tiene presente que desea brindarle lo mejor a su familia. Paulina ha estado pensando en la forma de hacer crecer su negocio ya que últimamente ha notado un leve aumento en la demanda de sus productos. Todo esto la ha motivado a acercarse a INTEGRAL para solicitar un crédito y así poder invertir en productos de tienda como: frijoles, arroz, macarrones, pan, leche, café, azúcar, etc. de tal forma que pueda ofrecer un mejor servicio a sus clientes y pueda logar un amento en sus ganancias que le permitan mejorar su calidad de vida y la de su familia.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $7,500
    Average annual income
  • 747
    View loans »
    El Salvador Loans Fundraising
  • $28,256,250
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $300 helped Paulina De Jesus to buy beans, rice, pasta, bread, milk, coffee, sugar, etc.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
Oct 22, 2012
Nov 15, 2012
Currency Exchange Loss:
Jun 18, 2013