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Selmira
Selmira, 31, lives with her spouse and her four-year-old daughter, whom she dreams of becoming a successful professional.

Selmira has a variety store where she sells paper goods, candy, footwear, clothing, toys, and lingerie, and offers cell-phone service. Her business plan started in 2006 as a way to help her husband financially to cover the family expenses and not depend on him for her personal expenses. As the years went by the store grew, in sales and in customers. This is why her profits, infrastructure, and equipment of nine display cases are superior to when she began.

Her customers are her neighbors, friends, family members, and passersby, to whom she sells in cash and on credit. She makes her purchases in cash in specialty stores in the downtown of the city. Although the competition is tough, she supports herself with good prices and credit adjusted to the needs and possibilities of her customers.

Over a period of five years she has received four loans from Fundación Mario Santo Domingo. Her dream today is to have her own house, educate her daughter, and convert the variety store into a large department store that is better known in the city. Her greatest challenge is the liquidity to respond opportunely to customer demand.

Currently she's applying for a Kiva loan to invest in buying, wholesale and in cash, products such as footwear, clothing, toys, and gifts for special occasions such as the Day of Love and Friendship, a season in which her sales pick up and she generates more income to benefit her household.
View original language description ↓
Selmira tiene 31 años y vive con su cónyuge, su hija de cuatro años, con la que sueña ver convertida en una profesional exitosa. Selmira tiene una Miscelánea, donde vende productos de papelería, confitería, calzado, ropa, juguetes, prendas intimas y ofrece el servicio de llamadas a celulares; su idea de negocio inicio en el año 2006, como una formula de ayudar económicamente a su conyugue, a cubrir los gastos familiares y a no depender de él para sus gastos personales. Con el pasar de los años la miscelánea ha crecido, en ventas y en clientela, por eso sus utilidades e infraestructura y equipamento de 9 Vitrinas, es superior a cuando empezó. Sus clientes son sus vecinos, amigos, familiares, y transeúntes, a quienes les vende de contado y a crédito; realiza sus compras de contado en almacenes especializados en el centro de la ciudad. Aunque la competencia es alta, se sostiene por buenos precios y créditos ajustados a las necesidades y posibilidades de su clientela,. En la actualidad ha recibido cuatro préstamos de la Fundación Mario Santo Domingo, durante cinco años; hoy sus sueño es tener una casa propia, educar a su hija y convertir la miscelánea en un gran almacén de mayor reconocimiento en la ciudad; aunque su mayor desafío es su liquidez para dar respuesta oportuna a los pedidos de su clientela. En la actualidad está aplicando a un credikiva, el cual invertirá en la compra al por mayor y de contado, de productos como calzado, ropa, juguetes, detalles para fechas especiales como la de amor y amistad, temporada en la que sus ventas repuntan y ella genera más ingresos que benefician su hogar.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $6,070
    Average annual income
  • 152
    View loans »
    Colombia Loans Fundraising
  • $13,171,600
    Funds lent in using Kiva
  • 1,800.5
    Colombia Pesos (COP) = $1 USD
Ended with Loss - Currency Exchange Loss learn more
A loan of $1,800 helped Selmira to buy footwear, clothing, toys, and gifts for special occasions.
99% repaid
Repayment Term
20 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Sep 7, 2012
Listed
Sep 27, 2012
Currency Exchange Loss:
Possible
Ended:
Mar 17, 2014