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Catalina is 44 years of age, and lives with her three children in her own home. She owns a store where she sells items such as candies, drinks and fruit, and has had this small business for several years. This has given her lots of valuable experience, which has allowed her to earn more profits.

Catalina’s stall is located in an area where there are lots of people. She has built up a large, regular customer base, as they prefer to come to her as they know she sells quality products at good prices. Most of all, she provides an excellent service. Catalina is an active woman, who is hardworking, honest, and with a strong desire to get ahead. Every day she strives to give her best, as she knows that this is the way to succeed.

Like any retailer, Catalina wants to expand her business. This is why she has requested a loan from Integral, which will allow her to buy candies, fruit, drinks and so on. Catalina has good payment references, and is sure that she will be able to repay her loan. She is also confident that she will be able to give her family a well-rounded life.
View original language description ↓
Catalina de cuarenta y cuatro años de edad vive junto a sus tres hijos en casa propia, ella se posee un puesto de golosinas, bebidas, frutas entre otros, tiene varios años con el pequeño negocio y eso le ha regalado mucha experiencia valiosa que le permite obtener las mejores ganancias, el puesta esta ubicado en una zona con alta circulación de personas, se ha hecho de mucha clientela fija pues la prefieren porque saben que comercia producto de calidad, a buenos precios y sobre todo con excelente servicio; Catalina es una mujer activa, luchadora, honesta y con muchas ganas de salir adelante, cada día se esfuerza por dar lo mejor de si porque sabe que así lograra el éxito, como toda comerciante quiere acrecentar el negocio por eso le solicita a INTEGRAL un crédito que le permita comprar golosinas, fruta, bebidas etc. Catalina tiene buenas referencias de pago asegura que podrá saldar la deuda y a la vez tiene confianza que podrá darle a su familia una vida plena.

Additional Information

About Apoyo Integral

Apoyo Integral (Apoyo) is a nonprofit organization offering financial products that enable clients to increase their working capital, purchase fixed assets, buy and remodel homes, expand agricultural business and more. The organization’s target group is businessmen and women who have already established their businesses but need financial support to strengthen or expand them.

Like Kiva, Apoyo is committed to empowering women involved in business activities in rural areas. Kiva lenders’ funds will be used to expand these services to an even greater number of poor clients in rural areas.

About El Salvador

  • $7,500
    Average annual income
  • 834
    View loans »
    El Salvador Loans Fundraising
  • $28,256,250
    Funds lent in using Kiva
  • US Dollars
    Loan transacted in USD

Success!! The loan was 100% repaid

A loan of $1,000 helped Catalina to buy candies, fruit and drinks.
100% repaid
Repayment Term
20 months (Additional Information)
Repayment Schedule
Aug 20, 2012
Sep 19, 2012
Currency Exchange Loss:
Nov 17, 2013