Jacinta lives in the Muranga area of Kenya, which is a heavy pineapple-producing region. She has 5 children and has been doing this work for 20 years. Her primary income sources are milk, tea, and crops. She will use the loan to increase the number of poultry birds on her farm.
She has stated what is most enjoyable about her farm: "I enjoy poultry farming!" Her biggest challenges are 'Marketing of products and the low selling prices for the products.' Animals on the farm have been given names such as Meni, which is the white mark on the cows forehead.
Jacinta was asked why she chose Juhudi Kilimo for this loan, to which she replied: "I love farming and Juhudi is offering loans for that." This client was also asked what was learned during Juhudi's required micro-finance training session: "Micro-financing can help small scale farmers to grow."
Her highest monthly expense is farming costs. When asked "How will this loan benefit your family?," Jacinta replied, "Poultry will give me income which will enable me to provide for my family's needs."
As part of Juhudi's loan appraisal process, each borrower's assets are evaluated. Jacinta owns cows, poultry, and a bicycle but does not own pigs, a pump, a motorcycle, or an automobile'. Juhudi Kilimo also tries to measure any change in living standards based on this loan. This borrower has a mosquito net and solar power but does NOT have electricity, running water, sewing machine, a TV, or a DVD player.
Note: To create this loan profile, Juhudi Kilimo used a mobile device to gather information in the field and send the data to a central online repository, thus reducing paper use--making the process more efficient and keeping costs down.
To facilitate a partnership between Kiva and Juhudi Kilimo, K-Rep Group (Juhudi Kilimo’s 100% owner) has guaranteed Kiva funds in the event of institutional default. Lenders should be aware that the risk of borrower default remains borne by the lender.
About Juhudi Kilimo:
Juhudi Kilimo is a for-profit social enterprise working with small-holder farmers in Kenya to finance purchases of dairy cows, chickens, agricultural equipment, and other assets that create immediate cash flow. Many of the assets are insured to prevent devastating business losses, and targeted technical assistance is provided to farmers, from agricultural training to basic book keeping and local market research.