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Roxana
Roxana lives in the Metropolitana area, very close to one of the most important settings in Colombia, the Estadio Metropolitano de Barranquilla, the cradle of Colombian soccer. This increases the market for her refreshment business, where she sells beer, soft drinks, and packaged food.

She began in business at a young age because her mother encouraged her with her good example of enterprise. She sells daily from 9 in the morning until 9 at night, from Monday through Sunday. She makes her sales weekly in the center of the city and in cash. Roxana has received one loan from Fundación Mario Santo Domingo, which has allowed her to buy wholesale and to rotate her merchandise more quickly because her customers come back when they see the inventory ordered and find what they are looking for.

Currently she has plans to continue her growth, and she is requesting her first Kiva loan to buy soft drinks and beer by the case, to have a stock of well-refrigerated products to attract customers. She also will buy packaged food, products that are very pleasing to children and young people, and that also have an important turnover.

Her long-term goal is to expand her infrastructure and to have her own house. Her biggest challenge, however, is the lack of cash to invest. This is where the success of her Kiva loan is derived.
View original language description ↓
Roxana vive en la localidad metropolitana, muy cerca a uno de los escenarios más importantes de Colombia, “El Estadio Metropolitano de Barranquilla”, cuna del futbol colombiano, lo que potencializa el mercado de su refresquería, donde vende cervezas, refrescos y productos alimenticios empacados. Ella se inició en la actividad comercial desde muy niña, pues su madre la indujo con su buen ejemplo emprendedor. Sus ventas las realiza diariamente, desde las 9 de la mañana hasta las 9 de la noche y de lunes a domingo, mientras sus compras las son de frecuencia semanal en el centro de la ciudad y las hace de contado. Roxana ha recibido 1 financiamiento con la Fundación Mario Santo Domingo, que le ha permitido, comprar en mayor volumen y rotar su mercancía más rápidamente pues sus clientes al ver ordenados los inventarios y encontrar lo que ellos buscan regresan. En la actualidad tiene planes de continuar su crecimiento y está aplicando a su primer credikiva, con el cual comprará gaseosas y cervezas por cajas, para tener un stock de productos bien refrigerados, que atraiga a su clientela y también comprará mecatos productos que agrada mucho a niños y jóvenes y también tienen una rotación importante. Su meta mas adelante es ampliar su infraestructura locativa y tener su propia casa, pero su mayor desafío es la falta de liquidez para invertir, de aquí se deriva el éxito de su credikiva.

Additional Information

About Fundación Mario Santo Domingo

Fundación Mario Santo Domingo (FMSD) is a non-profit organization in northern Colombia dedicated to developing programs for the country’s poorest communities. In addition to numerous social services, FMSD runs a microfinance program to strengthen micro-businesses in the areas where it works. The organization also offers several non-financial components as part of this program, including training to help entrepreneurs start their own businesses.

About Colombia

  • $6,070
    Average annual income
  • 296
    View loans »
    Colombia Loans Fundraising
  • $13,948,100
    Funds lent in using Kiva
  • 1,830.0
    Colombia Pesos (COP) = $1 USD

Success!! The loan was 100% repaid

A loan of $825 helped Roxana to buy soft drinks, beer, and packaged food.
100% repaid
Repayment Term
14 months (Additional Information)
Repayment Schedule
Monthly
Pre-Disbursed:
Aug 13, 2012
Listed
Aug 26, 2012
Currency Exchange Loss:
Possible
Ended:
Jul 17, 2013